What is a Use Case?

A Use Case is a topic detection model that has been created by the application of industry expertise and AI, trained on hundreds of thousands of texts in the respective Industry. It identifies key topics by detecting terms (words, phrases) mentioned in the text that represent the topic, and then structures these topics into higher level “categories”, which are also industry-specific.

Currently we support 10 different Use Cases:

  1. Banking: this use case will help you to uncover insights around customers banking experiences (e.g. security, loans, account management)
  2. Car Dealership: this use case will help you to uncover the key promoting and detracting factors when purchasing or servicing vehicles at a dealership (e.g. variety, repairs, speed of service)
  3. Consumer Electronics: this use case will help you to generate insights into decision making and purchase experience in the main categories of consumer electronics, such as phones and media devices (e.g. product performance, features, delivery process, retailer experience)
  4. E-Commerce: this use case will help you to evaluate customers online shopping experience (e.g. delivery, online process)
  5. Employee Satisfaction: this use case will help you to generate insights about the overall employee satisfaction towards an organisation (e.g. pay & benefits, treatment, leadership)
  6. Hotel: this use case will help you to generate insights around the experiences staying at hotels (e.g. facilities, customer service, location)
  7. Pharma: this use case will help you to generate instant insights around the administration and usage of pharmaceutical drugs and treatments (e.g. drugs, diseases, efficacy)
  8. Restaurant: this use case will help you to understand the dining experiences of guests (e.g. service, food quality)
  9. Retail: this use case will help you to identify drivers and barriers in respect to physical in-store shopping experiences (e.g. cleanliness, availability)
  10. Voice of Customer - Generic: this use case will help you to understand key drivers and barriers for a generic domain (e.g. variety, availability, quality, communication)